Bachelor of Business in Business Technology and Communications

Faculty of Business and Humanities
Award Class
Awards
BBus
Programme Code CR_BBTCO_7 Mode of Delivery Full Time, Part Time, ACCS No. of Semesters 6
NFQ Level 7 Embedded Award No Programme Credits 180
Next Review Date
Review Type Date
Programmatic Review 01/05/2025
Department ORGANISATION & PROFESSIONAL DEVELOPMENT
Field of Study 3450 - Business & Management
 

Programme Outcomes

Upon successful completion of this programme the graduate will be able to demonstrate... :

# PO Domains Programme Learning Outcome
PO1 Knowledge - Breadth A knowledge of the theory, principles, processes and techniques pertaining to the development, support and maintenance of core business disciplines, meeting appropriate industry standards and regulations.
PO2 Knowledge - Kind Familiarity with and ability to critique current theory and practices in the field of Business, Technology and Communications and the ability to integrate theory with practical skills.
PO3 Skill - Range The ability to analyse business problems from various domains, use technology to design and present appropriate solutions and implement the solution to agreed standards.
PO4 Skill - Selectivity The ability to act as a team leader and member, analyse problems and apply creativity in designing and implementing solutions in a variety of business functions.
PO5 Competence - Context The ability to coordinate and supervise people and projects in a business role and maintain and develop associated activities meeting industry norms and standards.
PO6 Competence - Role The ability to work ethically and professionally as an individual or within a team with the capacity for leadership exercising responsibility and good judgement.
PO7 Competence - Learning to Learn The ability to exploit available resources for self learning, to learn from experience and to identify his/her need for further skill or educational development.
PO8 Competence - Insight The ability to articulate the wider social, political and business contexts within which the Business professional operates and the need for high ethical and professional standards in one's work and in particular towards people and the environment.
 

Semester Schedules

Year 1 / Semester 1

Mandatory 
Code Title Module Coordinator Version Credits
ACCT6005 Accounting for Small Business Claire OSullivan Rochford 6 5
CMOD6004 Communication with Technology Breda O Dwyer 1 5
CMOD6001 Creativity Innovation&Teamwork MARESE BERMINGHAM 3 5
INFO6005 Intro to IS for Business Claire OSullivan Rochford 6 5
MRKT6004 Introduction to Marketing Katie Power 6 5
INFO6019 Web Design Fundamentals Breda O Dwyer 3 5

Year 1 / Semester 2

Mandatory 
Code Title Module Coordinator Version Credits
ACCT6006 Costing for Small Business Claire OSullivan Rochford 6 5
INFO6012 Database for Business Claire OSullivan Rochford 5 5
MATH6051 Essential Maths& Stats for Bus AINE NI SHE 1 5
SECR6006 Management Fundamentals Breda O Dwyer 4 5
CMOD6005 Workplace Collaboration Breda O Dwyer 1 5
Elective 
Code Title Module Coordinator Version Credits
MRKT6018 Contemporary Business CAROLINE O REILLY 2 5
MGMT6053 Entrepreneurial Mindset CAROLINE O REILLY 3 5
FREE6001 Free Choice Module PAUL GALLAGHER 3 5
 

Year 2 / Semester 1

Mandatory 
Code Title Module Coordinator Version Credits
INFO6021 Business Info Technology Breda O Dwyer 4 5
CMOD6006 Effective Communication Breda O Dwyer 1 5
MGMT6028 HRM in Contemporary Business CAROLINE O REILLY 4 5
ACCT6028 Integrated Financial Systems Breda O Dwyer 1 5
MGMT7062 Introduction to Supply Chain CAROLINE O REILLY 4 5
ECON7007 Principles of Economics CAROLINE O REILLY 4 5

Year 2 / Semester 2

Mandatory 
Code Title Module Coordinator Version Credits
SECR6003 Applied Business Management Breda O Dwyer 5 5
INFO6032 Business Data Management Claire OSullivan Rochford 4 5
LEGS6012 Business Law Katie Power 3 5
MRKT6024 Media Publishing in Work Breda O Dwyer 1 5
MGMT6029 Professional HR Practice CAROLINE O REILLY 3 5
Elective 
Code Title Module Coordinator Version Credits
FREE6001 Free Choice Module PAUL GALLAGHER 3 5
MRKT6004 Introduction to Marketing Katie Power 6 5
MRKT6005 Marketing Strategy Principles Katie Power 4 5
MGMT7065 Supply Chain Optimisation CAROLINE O REILLY 4 5
 

Year 3 / Semester 1

Mandatory 
Code Title Module Coordinator Version Credits
MRKT7022 Digital Mktg, SEO & Analytics Breda O Dwyer 3 5
INFO7011 IT for Business Professionals Claire OSullivan Rochford 1 5
MGMT7077 People Management Strategies CAROLINE O REILLY 1 5
MGMT7022 Web Publishing Breda O Dwyer 5 5
Elective 
Code Title Module Coordinator Version Credits
MRKT7013 Advertising and Promotion Katie Power 5 5
LEGS7005 Aspects of Employment Law Katie Power 3 5
FREE6001 Free Choice Module PAUL GALLAGHER 3 5
MGMT6045 International Communication Katie Power 3 5
MGMT7024 Public Relations Breda O Dwyer 4 5

Year 3 / Semester 2

Group Elective 1 
Code Title Module Coordinator Version Credits
MGMT6044 Cultural Studies Katie Power 5 5
MGMT7075 Emerging & New Markets Katie Power 2 5
MRKT7020 International Market Launch CAROLINE O REILLY 3 10
MMED8023 Media Presentation VALERIE RENEHAN 4 5
MGMT8043 Seminar Series Katie Power 4 5
Group Elective 2 
Code Title Module Coordinator Version Credits
APEX8030 Approved External Study - 30 C Ted Scully 1 30
Group Elective 3 
Code Title Module Coordinator Version Credits
PLAC7020 Industry Placement Breda O Dwyer 3 30