|
Programme Code
|
CR_BIBLA_8
|
Mode of Delivery
|
Full Time, Part Time
|
No. of Semesters
|
8
|
|
NFQ Level
|
8
|
Embedded Award
|
No
|
Programme Credits
|
240
|
| Next Review Date |
| No dates assigned |
| Department |
MARKETING & INTERNATIONAL BUSINESS
|
|
Field of Study
|
3420 - Marketing & Advertising
|
Programme Outcomes
|
#
|
PO Domains
|
Programme Learning Outcome
|
|
PO1
|
Knowledge - Breadth
|
Demonstrate their knowledge of the key business areas that underpin international business activity while developing competency and skill in a language beyond their native tongue.
|
|
PO2
|
Knowledge - Kind
|
To identify, analyse, evaluate and synthesise complex issues, challenges and concepts with a view to forming rounded perspectives on issues such as international trade, international cultures, management, global marketing, economics, law, business development and other knowledge intrinsic to the development of opportunities for business in an international context.
|
|
PO3
|
Skill - Range
|
Design, plan and execute effective business strategies, undertake market research, plan and strategise for business communication, negotiate, lead and manage international activities across supply and value chains and to inform these activities through their knowledge of other languages and cultures.
|
|
PO4
|
Skill - Selectivity
|
Identify challenges and opportunities in an international context supporting their analysis through reasoned argument, usage of empirical data and synthesis of environmental factors such as politics, culture, trade, law and market forces.
|
|
PO5
|
Competence - Context
|
Apply their knowledge in a range of businesses that may have requirements to trade internationally to varying degrees including SME and MNC organisations as well as at individual and interpersonal perspectives.
|
|
PO6
|
Competence - Role
|
Demonstrate their propensity to offer leadership, take initiative and undertake responsibility for a range of dynamic environments necessitating possibilities such as working alone, in groups and as part of hierarchical structures while conscious of the personal and organisational motivations of themselves and others.
|
|
PO7
|
Competence - Learning to Learn
|
Control their own learning environment through awareness of their own personal development and reflection upon their skills and knowledge in an organisational setting.
|
|
PO8
|
Competence - Insight
|
Expose their consciousness of their own value and the intrinsic strengths and weaknesses entailed within this and to further infuse their identified strengths in an ethical and responsible framework for their personal and career development.
|
Year 1 / Semester 1
Year 1 Semester 1 Elective Regulation
Students can only study language option they have pursued at leaving cert level. LANG7010 is only available to International Students.
Year 1 / Semester 2
Year 1 Semester 2 Elective Regulation
Learners must select one elective from GE1. LANG6036 is only available to International Students.
Year 2 / Semester 1
Year 2 Semester 1 Elective Regulation
Learners must select one elective from GE1. LANG6037 is only available to International Students.
Year 2 / Semester 2
Year 2 Semester 2 Elective Regulation
Learners must select one elective from GE1. LANG7009 is only available to International Students.
Year 3 / Semester 1
Year 3 Semester 1 Elective Regulation
Learners must select one elective from GE1.
Year 3 / Semester 2
|
Mandatory
|
| Code |
Title |
Module Coordinator |
Version |
Credits |
| PLAC7014 |
Semester Abroad
|
Katie Power
|
3 |
30 |
Year 4 / Semester 1
Year 4 Semester 1 Elective Regulation
Learners must select one elective from GE1.
Year 4 / Semester 2
Year 4 Semester 2 Elective Regulation
Learners must select one elective from GE1. LANG8022 is only available to International Students.
|
