Module Details

Module Code: INTR6024
Title: Product Management
Long Title: Product Management
NFQ Level: Fundamental
Valid From: Semester 2 - 2023/24 ( January 2024 )
Duration: 1 Semester
Credits: 5
Field of Study: 5213 - Interdisciplinary Engineering
Module Delivered in: 1 programme(s)
Module Description: This module introduces the learner to the product management process dealing with all stages of the product lifecycle. The regulatory and certification requirements for products and the ethical issues pertaining to business strategy are explored.
 
Learning Outcomes
On successful completion of this module the learner will be able to:
# Learning Outcome Description
LO1 Apply the principles of strategic management to the evaluation of new product innovations.
LO2 Assess the stages of a product life cycle model from prototype to commercial introduction and decline.
LO3 Develop and assess potential frameworks for supporting products during their commercial life.
LO4 Identify relevant standards, certification and regulations and assess their impact on product design and route to commercialisation.
LO5 Evaluate the sustainability and ethical considerations of product placement and marketing and legal requirements for recycling.
Dependencies
Module Recommendations

This is prior learning (or a practical skill) that is strongly recommended before enrolment in this module. You may enrol in this module if you have not acquired the recommended learning but you will have considerable difficulty in passing (i.e. achieving the learning outcomes of) the module. While the prior learning is expressed as named MTU module(s) it also allows for learning (in another module or modules) which is equivalent to the learning specified in the named module(s).

Incompatible Modules
These are modules which have learning outcomes that are too similar to the learning outcomes of this module. You may not earn additional credit for the same learning and therefore you may not enrol in this module if you have successfully completed any modules in the incompatible list.
No incompatible modules listed
Co-requisite Modules
No Co-requisite modules listed
Requirements

This is prior learning (or a practical skill) that is mandatory before enrolment in this module is allowed. You may not enrol on this module if you have not acquired the learning specified in this section.

No requirements listed
 
Indicative Content
Strategic Management
Strategic Management process, Corporate Visions, Mission Statements, Strategic Leadership. Alignment of all internal project and product developments with strategic goals.
Product Lifecycle
Commercial product stages including development, introduction, growth, maturity and decline aligned with systems engineering life cycle stages of Concept, Development, Production, Utilization, Support and Retirement.
External product requirements
Intellectual property environment, product legislation and liability, product certification. Varying, ever-changing international standards and legal frameworks and the impact of uncertainty as a constant factor in product management.
Ethics and sustainability
Environmental impact of product manufacture, distribution and use. Impact of product on users and potential negative effects.
Lifecycle resource requirements
Resources required for product support from development through to the end of life. Target costing and lifecycle costing.
Module Content & Assessment
Assessment Breakdown%
Coursework100.00%

Assessments

Coursework
Assessment Type Presentation % of Total Mark 20
Timing Week 3 Learning Outcomes 1,2,3
Assessment Description
Presentation and report on product strategic plan design.
Assessment Type Presentation % of Total Mark 20
Timing Week 6 Learning Outcomes 1,2,3
Assessment Description
Presentation and report on product life cycle stages with alignment to a strategic plan.
Assessment Type Presentation % of Total Mark 30
Timing Week 9 Learning Outcomes 1,2,4,5
Assessment Description
Presentation and report on product strategic plan alignment with external requirements
Assessment Type Presentation % of Total Mark 30
Timing Week 12 Learning Outcomes 1,2,4,5
Assessment Description
Presentation and report on planning for product ethical design and support to end of life.
No End of Module Formal Examination
Reassessment Requirement
Coursework Only
This module is reassessed solely on the basis of re-submitted coursework. There is no repeat written examination.

The University reserves the right to alter the nature and timings of assessment

 

Module Workload

Workload: Full Time
Workload Type Contact Type Workload Description Frequency Average Weekly Learner Workload Hours
Lecture Contact Theory and Application including group discussions and case studies Every Week 2.00 2
Lab Contact Practical management exercises Every Week 2.00 2
Independent & Directed Learning (Non-contact) Non Contact Self directed learning and project work Every Week 3.00 3
Total Hours 7.00
Total Weekly Learner Workload 7.00
Total Weekly Contact Hours 4.00
Workload: Part Time
Workload Type Contact Type Workload Description Frequency Average Weekly Learner Workload Hours
Lecture Contact Theory and Application including discussions and case studies Every Week 2.00 2
Lab Contact Practical management exercises Every Week 1.00 1
Independent & Directed Learning (Non-contact) Non Contact Self directed learning and project work Every Week 4.00 4
Total Hours 7.00
Total Weekly Learner Workload 7.00
Total Weekly Contact Hours 3.00
 
Module Resources
Recommended Book Resources
  • INCOSE. (2015), Systems Engineering Handbook: A Guide for System Life Cycle Processes and Activities, 4.0. John Wiley & Sons, Hoboken, New York, p.304, [ISBN: 1118999401].
Supplementary Book Resources
  • G. Maarten Bonnema, Karel T. Veenvliet, Jan F. Broenink. (2015), Systems Design and Engineering: Facilitating Multidisciplinary Development Projects, 1st. CRC Press, p.131, [ISBN: 1498751261].
  • Richard Stim. (2017), Patent, Copyright & Trademark: An Intellectual Property Desk Reference, 15th. NOLO, p.608, [ISBN: 1413324622].
Recommended Article/Paper Resources
  • ISO/IEC/IEEE. (2015), ISO/IEC/IEEE 15288:2015 Systems and software engineering — System life cycle processes.
Supplementary Article/Paper Resources
  • ISO/IEC/IEEE. (2015), International Standard for Systems and software engineering -- Content management for product life-cycle, user, and service management documentation," in ISO/IEC/IEEE 26531/2015 (E)531:2015 (E) , vol., no., pp.1-60, 15 May 2015, doi: 10.1109/IEEESTD., doi: 10.1109/IEEESTD.201, p.60,
Other Resources
 
Module Delivered in
Programme Code Programme Semester Delivery
CR_ESMPR_8 Bachelor of Engineering (Honours) in Smart Product Engineering 4 Mandatory