Indicative Content |
Strategy
Strategic thinking, techniques of strategic management
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Business Development
Innovation management, commercialisation
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International Marketing
Marketing environment, marketing strategy, market entry, sustainable marketing, customer service experience
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International Selling
Sales techniques, account management, lead generation
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Change Management
Leading and managing change, change agents
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Personal and Professional Development
Identifying and enhancing personal skills
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Reflection
Reflective writing and critical thinking
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The University reserves the right to alter the nature and timings of assessment
Module Resources
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Recommended Book Resources |
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Barbara Bassot. (2020), The Reflective Journal, 3rd. Red Globe Press, [ISBN: 9781352010299].
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Supplementary Book Resources |
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Stella Cottrell. (2017), Critical Thinking Skills: Effective analysis, argument and reflection, 3rd. Palgrave Macmillan, London, [ISBN: 9781137550507].
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Gillie Bolton and Russell Delderfield. (2018), Reflective Practice: Writing and Professional Development, 5th. SAGE Publications, [ISBN: 9781526411709].
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John Zubizarreta. (2009), The learning portfolio, Jossey-Bass, San Francisco, CA, [ISBN: 9780470388471].
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Supplementary Article/Paper Resources |
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Patricia E. Black and David Plowright. (2010), A multi?dimensional model of reflective
learning for professional development, Reflective Practice, vol 11, p.245-258.
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Karran Thorpe. (2004), Reflective learning journals: from
concept to practice, Reflective Practice, 5, p.327-343.
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This module does not have any other resources |
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