Module Details

Module Code: INFO8015
Title: Mobile Business
Long Title: Mobile Business
NFQ Level: Advanced
Valid From: Semester 1 - 2020/21 ( September 2020 )
Duration: 1 Semester
Credits: 5
Field of Study: 4820 - Information Systems
Module Delivered in: 1 programme(s)
Module Description: This module explores the technical, business, economic and social implications of Mobile Systems with a particular focus on enabling technologies and application development.
 
Learning Outcomes
On successful completion of this module the learner will be able to:
# Learning Outcome Description
LO1 Critically evaluate and discuss the role of Mobile Systems in business.
LO2 Critically evaluate and discuss the business, economic and social implications of Mobile Systems.
LO3 Describe and discuss the enabling technologies for Mobile Systems.
LO4 Architect, design and implement a mobile web application.
Dependencies
Module Recommendations

This is prior learning (or a practical skill) that is strongly recommended before enrolment in this module. You may enrol in this module if you have not acquired the recommended learning but you will have considerable difficulty in passing (i.e. achieving the learning outcomes of) the module. While the prior learning is expressed as named MTU module(s) it also allows for learning (in another module or modules) which is equivalent to the learning specified in the named module(s).
Incompatible Modules
These are modules which have learning outcomes that are too similar to the learning outcomes of this module. You may not earn additional credit for the same learning and therefore you may not enrol in this module if you have successfully completed any modules in the incompatible list.
No incompatible modules listed
Co-requisite Modules
No Co-requisite modules listed
Requirements

This is prior learning (or a practical skill) that is mandatory before enrolment in this module is allowed. You may not enrol on this module if you have not acquired the learning specified in this section.
No requirements listed
 
Indicative Content
Business, Economic and Social Implications of Mobile Systems
Overview of M-Business (Mobile Business). The Mobile Internet. Location Based Services (LBS). Data Analytics & Business Intelligence Considerations. Mobile Customer Relationship Management (CRM) Systems. Mobile Enterprise Resource Planning (ERP) Strategies. Fraud Detection. Mobile Value Added Services. Security & Payment Systems: Mobile Billing Infrastructure, The Mobile Wallet. Mobile Web Analytics. Mobile Search & Search Engine Optimization (SEO). Business Models: Value Chains, Pipe Business Model, Platform Business Model, The impact of Mobile Systems on the Structure of Industries. Mobile Ecosystems: Network effects. The impact of Mobile Systems on Consumer and Individual Behaviour: Productivity, Consumer Value, Supply Chain, Social Impacts. Economic Impacts. Potential Impacts of 5G. Case Studies: Health, Retail, Finance, Telecommunications, Entertainment, Ticketing, Travel & Transport, Public Services & Utilities.
Enabling Technologies for Mobile Business Development
Mobile Applications & Mobile IP. Bluetooth. WiFi. Digital Cellular Communication: 3G, 4G & 5G Telecommunications Networks. Long Term Evolution (LTE). Cognitive Radio. Near Field Communications (NFC). WiMax. Smart Antenna. MIMO. Long-Range Communications: Satellite Communications, High Altitude Platforms (HAPs). Wireless & Sensor Networking. Participatory Sensing. Global Positioning System (GPS). RFID. Dynamic Ad-Hoc Wireless Networking (DAWN). Pervasive/Ubiquitous Computing. The Internet Of Things. Wireless Body Area Networks. Unmanned Aerial Vehicles (UAVs). Vehicular Networks & Autonomous Driving. Ambient Intelligence & Context Awareness. Swarm Intelligence. Mobile Barcodes (QR Codes). Cooperative Relaying. Emerging technologies for M-Business. Managing Mobile Networks. Mobile Content Management Systems. Mobile Devices - Applications, Operating Systems, Uses & Limitations. Mobile Device Categories: Mobile Devices, Tablet Devices, Wearable Devices, Carputers. Wireless World Wide Web (WWWW). Interoperability.
Application Development for Mobile Business Systems
Analysis, Design and Development of software for use in a Mobile Device using a selected Progamming Language and Operating System.
Module Content & Assessment
Assessment Breakdown%
Coursework100.00%

Assessments

Coursework
Assessment Type Short Answer Questions % of Total Mark 60
Timing Week 10 Learning Outcomes 1,2,3
Assessment Description
Students will be examined on the business and technical facets of Mobile Systems.
Assessment Type Project % of Total Mark 40
Timing Week 12 Learning Outcomes 4
Assessment Description
This project will require students to design and implement a mobile application for a product or service.
No End of Module Formal Examination
Reassessment Requirement
Repeat examination
Reassessment of this module will consist of a repeat examination. It is possible that there will also be a requirement to be reassessed in a coursework element.

The University reserves the right to alter the nature and timings of assessment

 

Module Workload

Workload: Full Time
Workload Type Contact Type Workload Description Frequency Average Weekly Learner Workload Hours
Lecture Contact Lectures on theory and concepts pertinent to Information Systems and Enabling Technologies for Mobile Business. Every Week 2.00 2
Lab Contact Design and development of Mobile Applications. Every Week 1.00 1
Independent & Directed Learning (Non-contact) Non Contact Revision and study of material covered in lecture and lab sessions. Every Week 4.00 4
Total Hours 7.00
Total Weekly Learner Workload 7.00
Total Weekly Contact Hours 3.00
Workload: Part Time
Workload Type Contact Type Workload Description Frequency Average Weekly Learner Workload Hours
Lecture Contact Lectures on theory and concepts pertinent to Information Systems and Enabling Technologies for Mobile Business. Every Week 2.00 2
Lab Contact Design and development of Mobile Applications. Every Week 1.00 1
Independent & Directed Learning (Non-contact) Non Contact Revision and study of material covered in lecture and lab sessions. Every Week 4.00 4
Total Hours 7.00
Total Weekly Learner Workload 7.00
Total Weekly Contact Hours 3.00
 
Module Resources
Supplementary Book Resources
  • Cory Beard and William Stallings. (2015), Wireless Communication Networks and Systems, 1st Edition. Pearson, [ISBN: 9780133594171].
  • Sachin Date. (2015), An Illustrated Guide to Mobile Technology, 1st. CreateSpace Independent Publishing Platform, [ISBN: 9781508496120].
  • Karabi Bandyopadhyay. (2013), Mobile Commerce, Prentice-Hall of India Pvt.Ltd, [ISBN: 9788120348059].
  • Devin Abbott, Houssein Djirdeh, Anthony Accomazzo, Sophia Shoemaker. (2019), Fullstack React Native: Create beautiful mobile apps with JavaScript and React Native, 1st. Independently Published, [ISBN: 9781728995557].
  • Zigurd Mednieks, Laird Dornin, G. Blake Meike and Masumi Nakamura. (2012), Programming Android: Java Programming for the New Generation of Mobile Devices, O'Reilly Media, [ISBN: 9781449316648].
  • Tim Hayden and Tom Webster. (2014), The Mobile Commerce Revolution: Business Success in a Wireless World, 1st Edition. Que Publishing, [ISBN: 9780789751546].
  • Matt Neuburg. (2019), iOS 13 Programming Fundamentals with Swift: Swift, Xcode, and Cocoa Basics, 1st. O'Reilly Media, [ISBN: 9781492074533].
This module does not have any article/paper resources
Other Resources
 
Module Delivered in
Programme Code Programme Semester Delivery
CR_BBISY_8 Bachelor of Business (Honours) in Information Systems 7 Elective