Module Details

Module Code: MGMT6049
Title: Global Business Environment
Long Title: Global Business Environment
NFQ Level: Fundamental
Valid From: Semester 1 - 2017/18 ( September 2017 )
Duration: 1 Semester
Credits: 5
Field of Study: 3450 - Business & Management
Module Delivered in: 2 programme(s)
Module Description: This module introduces students to the global business environment in which companies operate today. Students will learn about the effects of globalisation on international businesses and how political, legal, economic and cultural issues affect their operations.
 
Learning Outcomes
On successful completion of this module the learner will be able to:
# Learning Outcome Description
LO1 Describe how globalisation influences the operations of international businesses.
LO2 Discuss the influence of the political, legal and economic environment on the operations of an international company.
LO3 Explain how national and regional cultures can influence the activities of an international firm.
LO4 Identify ethical issues that may face a company operating in an international context.
Dependencies
Module Recommendations

This is prior learning (or a practical skill) that is strongly recommended before enrolment in this module. You may enrol in this module if you have not acquired the recommended learning but you will have considerable difficulty in passing (i.e. achieving the learning outcomes of) the module. While the prior learning is expressed as named MTU module(s) it also allows for learning (in another module or modules) which is equivalent to the learning specified in the named module(s).
Incompatible Modules
These are modules which have learning outcomes that are too similar to the learning outcomes of this module. You may not earn additional credit for the same learning and therefore you may not enrol in this module if you have successfully completed any modules in the incompatible list.
No incompatible modules listed
Co-requisite Modules
No Co-requisite modules listed
Requirements

This is prior learning (or a practical skill) that is mandatory before enrolment in this module is allowed. You may not enrol on this module if you have not acquired the learning specified in this section.
No requirements listed
 
Indicative Content
Globalisation
Globalisation of markets. Globalisation of production. Drivers of globalisation. Anti-globalisation arguments.
Political Environment
Political Risk and risk reduction strategies. Supranational organisations such as the World Trade Organisation and the EU. International Agreement such as the Transatlantic Trade and Investment Partnership.
Legal Environment
Sources of legislation governing international trade. Protection of intellectual property. Counterfeiting.
Cultural Environment
Religion, language, social structure and education as cultural elements that influence international businesses.
International Business Ethics
Ethics in a cross-cultural context. Managing ethical behaviour in international companies.
Module Content & Assessment
Assessment Breakdown%
Coursework50.00%
End of Module Formal Examination50.00%

Assessments

Coursework
Assessment Type Multiple Choice Questions % of Total Mark 25
Timing Week 7 Learning Outcomes 1,2
Assessment Description
MCQ Exam on the topics globalisation, political, legal environment.
Assessment Type Project % of Total Mark 25
Timing Week 11 Learning Outcomes 3,4
Assessment Description
Project on a facet of the global business environment
End of Module Formal Examination
Assessment Type Formal Exam % of Total Mark 50
Timing End-of-Semester Learning Outcomes 1,2,3,4
Assessment Description
End-of-Semester Final exam.
Reassessment Requirement
Repeat examination
Reassessment of this module will consist of a repeat examination. It is possible that there will also be a requirement to be reassessed in a coursework element.

The University reserves the right to alter the nature and timings of assessment

 

Module Workload

Workload: Full Time
Workload Type Contact Type Workload Description Frequency Average Weekly Learner Workload Hours
Lecture Contact Class based instruction Every Week 3.00 3
Independent & Directed Learning (Non-contact) Non Contact Casestudies, reports etc Every Week 4.00 4
Total Hours 7.00
Total Weekly Learner Workload 7.00
Total Weekly Contact Hours 3.00
Workload: Part Time
Workload Type Contact Type Workload Description Frequency Average Weekly Learner Workload Hours
Lecture Contact Class based instruction Every Week 2.00 2
Independent & Directed Learning (Non-contact) Non Contact Casestudies, reports etc. Every Week 5.00 5
Total Hours 7.00
Total Weekly Learner Workload 7.00
Total Weekly Contact Hours 2.00
 
Module Resources
Recommended Book Resources
  • Charles W.L. Hill,. (2014), International Business, 9th. McGraw-Hill, US, [ISBN: 0077163583].
Supplementary Book Resources
  • Wild, Kenneth L. and Wild, John J.. (2016), International Business, 8th. Pearson, [ISBN: 9780133866247].
  • John Daniels, Lee Radebaugh, Daniel Sullivan. (2014), International Business, 15. Pearson, [ISBN: 0133457230].
Recommended Article/Paper Resources
Other Resources
 
Module Delivered in
Programme Code Programme Semester Delivery
CR_BMRKT_8 Bachelor of Business (Honours) in Marketing 4 Elective
CR_BINBC_7 Diploma in International Business & Culture 1 Mandatory