Module Details
Module Code: |
DESI8003 |
Title: |
Design Project
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Long Title:
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Design Project
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NFQ Level: |
Advanced |
Valid From: |
Semester 1 - 2017/18 ( September 2017 ) |
Field of Study: |
2140 - Design Studies
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Module Description: |
This module concentrates on the skills required for the development and execution of a Graphic Design project. This module is self-initiated in nature where students will create and present a final design solution through the assimilation, synthesis and critical evaluation of communication objectives, design and research strategies and methodologies. The module will also concentrate on the application and development of individual analytical, creative and technical skills.
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Learning Outcomes |
On successful completion of this module the learner will be able to: |
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Learning Outcome Description |
LO1 |
Apply effective planning in devising SMART communication and project objectives for a proposed graphic design project |
LO2 |
Formulate design and research strategies and methodologies applicable to intended project |
LO3 |
Design an appropriate graphic design solution through the development of combined analytical, creative and technical skill |
LO4 |
Present the project to a professional verbal and visual standard |
Dependencies |
Module Recommendations
This is prior learning (or a practical skill) that is strongly recommended before enrolment in this module. You may enrol in this module if you have not acquired the recommended learning but you will have considerable difficulty in passing (i.e. achieving the learning outcomes of) the module. While the prior learning is expressed as named MTU module(s) it also allows for learning (in another module or modules) which is equivalent to the learning specified in the named module(s).
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Incompatible Modules
These are modules which have learning outcomes that are too similar to the learning outcomes of this module. You may not earn additional credit for the same learning and therefore you may not enrol in this module if you have successfully completed any modules in the incompatible list.
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No incompatible modules listed |
Co-requisite Modules
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No Co-requisite modules listed |
Requirements
This is prior learning (or a practical skill) that is mandatory before enrolment in this module is allowed. You may not enrol on this module if you have not acquired the learning specified in this section.
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No requirements listed |
Indicative Content |
Research and Analysis
Selection of appropriate self-initiated project with a view to achieving an integrated and holistic design solutions in relation to SMART (specific, measurable, achievable, reasonable, time-related) Communications. Contextual and visual research methodologies appropriate to subject area of choice in the context of entrepreneurial graphic design.
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Design and Development
Design and development of concepts, creative and practical self initiated solutions. Application of design
elements to present an holistic self initiated project.
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Final Artwork Presentation
A formal presentation were each student will be required to professionally present their final design solutions.
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Module Content & Assessment
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Assessment Breakdown | % |
Coursework | 100.00% |
Assessments
No End of Module Formal Examination |
Reassessment Requirement |
Coursework Only
This module is reassessed solely on the basis of re-submitted coursework. There is no repeat written examination.
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The University reserves the right to alter the nature and timings of assessment
Module Workload
Workload: Full Time |
Workload Type |
Contact Type |
Workload Description |
Frequency |
Average Weekly Learner Workload |
Hours |
Tutorial |
Contact |
Studio & Tutorials |
Every Week |
6.00 |
6 |
Independent & Directed Learning (Non-contact) |
Non Contact |
Research & Practical Work |
Every Week |
8.00 |
8 |
Total Hours |
14.00 |
Total Weekly Learner Workload |
14.00 |
Total Weekly Contact Hours |
6.00 |
This module has no Part Time workload. |
Module Resources
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Recommended Book Resources |
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Heller, Steven. (2011), The Design Entrepreneur: Turning Graphic Design Into Gods That Sell (Design Field Guide), First. Rockport Publishers, Gloucester, MA, United States, [ISBN: 9781592537068].
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Cross, Nigel. (2013), Design Thinking, Second. Bloomsbury Academic, London, [ISBN: 978-184788636].
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Ian Noble and Russell Bestley. (2005), Visual Research: An Introduction to Research Methodologies in Graphic Design, Luasanne, Switzerland : AVA Books, [ISBN: 2884790497].
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Fishel. (2003), Inside the Business of Graphic Design, Allworth Press, New York, [ISBN: 1581152574].
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Lawson, B. (2002), How Designers Think, Third Edition, Architectural Press, Oxford, [ISBN: 0750630736].
| Recommended Article/Paper Resources |
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Creative Review, Magazine,
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Eye, Magazine,
| Other Resources |
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Website, DSI projects,
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Website, dschool stanford,
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