Module Details

Module Code: DESI7016
Title: Design Narrative
Long Title: Design Narrative
NFQ Level: Intermediate
Valid From: Semester 1 - 2017/18 ( September 2017 )
Duration: 1 Semester
Credits: 5
Field of Study: 2140 - Design Studies
Module Delivered in: 1 programme(s)
Module Description: This module is concerned with the development of narrative sequential imagery required to communicate an idea or story line in Graphic Design. It is focused on developing distinctive narrative image-making skills through illustration, photography or moving image to achieve an intended outcome.
Instruction is focused on practical projects aimed at directing the student work toward linear and non-linear narrative problem solving and visual expression.
 
Learning Outcomes
On successful completion of this module the learner will be able to:
# Learning Outcome Description
LO1 Apply appropriate visual research methodologies to inform the creation of a finished visual narrative to a set brief
LO2 Develop storytelling structures for a specific purpose and audience.
LO3 Use manual or photographic image-making techniques and tools in response to a story-telling project.
LO4 Create and present a finished visual narrative to a negotiated brief applying authorship and personal expression.
Dependencies
Module Recommendations

This is prior learning (or a practical skill) that is strongly recommended before enrolment in this module. You may enrol in this module if you have not acquired the recommended learning but you will have considerable difficulty in passing (i.e. achieving the learning outcomes of) the module. While the prior learning is expressed as named MTU module(s) it also allows for learning (in another module or modules) which is equivalent to the learning specified in the named module(s).
Incompatible Modules
These are modules which have learning outcomes that are too similar to the learning outcomes of this module. You may not earn additional credit for the same learning and therefore you may not enrol in this module if you have successfully completed any modules in the incompatible list.
No incompatible modules listed
Co-requisite Modules
No Co-requisite modules listed
Requirements

This is prior learning (or a practical skill) that is mandatory before enrolment in this module is allowed. You may not enrol on this module if you have not acquired the learning specified in this section.
No requirements listed
 
Indicative Content
Indicative Content
This module is focused on developing distinctive narrative image-making skills through illustration, photography or moving image and understanding of various fictional genre’s and the importance of combining words and images within visual story-telling. It is focused on developing distinctive narrative image-making skills through illustration, photography or moving image/video to achieve an intended outcome. This module also explores the use of metaphor, allegory, image construction, composition, colour and space to produce dramatic representation. Sketching and drawing are also required to provide students with the means to develop ideas and preparatory layouts/storyboards.
Module Content & Assessment
Assessment Breakdown%
Coursework100.00%

Assessments

Coursework
Assessment Type Project % of Total Mark 20
Timing Week 5 Learning Outcomes 1,2
Assessment Description
Visual idea generation for a negotiated design/image-making brief
Assessment Type Project % of Total Mark 80
Timing Week 13 Learning Outcomes 1,2,3,4
Assessment Description
Presentation of a completed negotiated visual design/image-making brief
No End of Module Formal Examination
Reassessment Requirement
Coursework Only
This module is reassessed solely on the basis of re-submitted coursework. There is no repeat written examination.

The University reserves the right to alter the nature and timings of assessment

 

Module Workload

Workload: Full Time
Workload Type Contact Type Workload Description Frequency Average Weekly Learner Workload Hours
Lab Contact Class/Studio based practical Every Week 4.00 4
Independent Learning Non Contact Research and practical work Every Week 3.00 3
Total Hours 7.00
Total Weekly Learner Workload 7.00
Total Weekly Contact Hours 4.00
This module has no Part Time workload.
 
Module Resources
Recommended Book Resources
  • Bell. R & Sinclair. M.. (2005), Pictures and Words: New Comic Art and Narrative Illustration, Yale University Press, [ISBN: 0300111460].
  • Salisbury. M.. (2004), Illustrating Children’s Books: Creating Pictures for Publication, Barron's Educational Series, [ISBN: 0764127179].
  • Madden, Matt.. (2006), 99 ways to tell a story : exercises in style, Jonathan Cape, London, p.206, [ISBN: 9780224079259].
  • Mercado, Gustavo.. (2011), The filmmaker's eye : learning (and breaking) the rules of cinematic composition, Focal Press, Boston, p.192, [ISBN: 97802408121].
This module does not have any article/paper resources
Other Resources
 
Module Delivered in
Programme Code Programme Semester Delivery
CR_DVICO_8 Bachelor of Arts (Honours) in Visual Communications 6 Elective