Learning Outcomes |
On successful completion of this module the learner will be able to: |
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Learning Outcome Description |
LO1 |
Critically evaluate innovation ecosystems and policy in the countries that are innovation leaders. |
LO2 |
Critique the nature and importance of innovation to enterprise and to society at large. |
LO3 |
Ascertain the value of the relationship between creativity, invention and innovation in the development of a new product, process, service or business model. |
LO4 |
Explore a structured process for managing innovation and developing different types of innovation strategies considering the opportunities presented by business model innovation in internationally trading companies. |
LO5 |
Critically assess the role of knowledge based activities, relationships and networks in the development of a new product, service or process. |
LO6 |
Determine how innovation could be effectively managed in the case of an SME that has an international dimension to its activities. |
Indicative Content |
Innovation Policy and Ecosystem
Role and influence of Government policy in promoting innovation. Country innovation performance and benchmarks.
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Introduction to Innovation
Defining innovation. Types of innovation. Sources of innovation. Goals of innovation. Mapping innovation opportunities and developing innovation strategies. Managing innovation. Tools of innovation. Innovation life cycle. Law of diffusion of innovations.
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The Role and Importance of Innovation
Why is innovation important. What makes an organization successful or unsuccessful at innovation. The connection between innovation and entrepreneurship.
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Knowledge Management and the Role of Networks
Knowledge management practices and innovation management systems. Open innovation and co-creation.
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Business Model Innovation
Defining business model innovation, its role and importance. Types of business model innovation. Case studies and practical application.
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Corporate Creativity
The creative organization. Systematic approaches to creativity and problem solving.
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The University reserves the right to alter the nature and timings of assessment
Module Resources
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Recommended Book Resources |
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John Tidd and Joe Bessant. (2014), Strategic Innovation Management, 1st. Wiley, UK, [ISBN: 9781118457238].
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Supplementary Book Resources |
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John Tidd and Joe Bessant. (2013), Managing Innovation, 5th. Wiley, UK, [ISBN: 9781118538593].
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Scott D. Anthony and David S.Duncan. (2012), Building a Growth Factory, 1st. ebook, Harvard Business, USA, [ISBN: 11714EKNDENG].
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Bilton and Cummings. (2010), Creative Strategy, [ISBN: 9781405180191].
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Recommended Article/Paper Resources |
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Harvard Business Review. (2006), Proctor and Gamble; Inside Proctor and
Gamble's New Model for Innovation, Harvard Business Review, Vol 10, [ISSN: R0603C].
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Scott D.Anthony & Bruce Brown. (2011), How P+G tripled its innovation success
rate, Harvard Business Review, June 2011.
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Other Resources |
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Website, Tidd and Bessant. Innovation Portal,
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Website, Proctor and Gamble. Proctor and Gamble Connect and Develop
website,
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Website, Enterprise Ireland. Enterprise Ireland website,
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