Module Details

Module Code: MGMT9004
Title: International Corp. Strategy
Long Title: International Corp. Strategy
NFQ Level: Expert
Valid From: Semester 1 - 2016/17 ( September 2016 )
Duration: 1 Semester
Credits: 5
Field of Study: 3450 - Business & Management
Module Delivered in: 2 programme(s)
Module Description: This module looks at the hypercompetitive global arena of the 21st Century which mandates that managers develop the skills neccessary to design and implement global strategies in order to survive and succeed
 
Learning Outcomes
On successful completion of this module the learner will be able to:
# Learning Outcome Description
LO1 Analyse Business Strategy Theory to the formulation and implementation of Global Strategy and evaluate the concept of Globalisation its causes and why its proceeding at a rapid rate.
LO2 Critically examine the changing international trade patterns and foreign direct investment flows and how the rise of multinational corporations is changing the Global economy.
LO3 Critically examine the opportunities and challenges faced by the global corporation and their impact in a changing global economy.
LO4 Appraise the integrated nature of the Global Business strategy from a general management perspective to managing the global enterprise.
LO5 Evaluate the principal managerial tasks and responsibilities in effective global corporate strategy implementation.
LO6 Produce a conclusive, coherent, literate document, strongly supported by evidence and a convincing analysis of findings that contributes to the body of knowledge in the general area focused upon
LO7 Critically Analyse exchange rates, trade policies and their the impact on international trade.
Dependencies
Module Recommendations

This is prior learning (or a practical skill) that is strongly recommended before enrolment in this module. You may enrol in this module if you have not acquired the recommended learning but you will have considerable difficulty in passing (i.e. achieving the learning outcomes of) the module. While the prior learning is expressed as named MTU module(s) it also allows for learning (in another module or modules) which is equivalent to the learning specified in the named module(s).
Incompatible Modules
These are modules which have learning outcomes that are too similar to the learning outcomes of this module. You may not earn additional credit for the same learning and therefore you may not enrol in this module if you have successfully completed any modules in the incompatible list.
No incompatible modules listed
Co-requisite Modules
No Co-requisite modules listed
Requirements

This is prior learning (or a practical skill) that is mandatory before enrolment in this module is allowed. You may not enrol on this module if you have not acquired the learning specified in this section.
No requirements listed
 
Indicative Content
Global Business Overview
Issues of Globalization, Global Forces, Growth of the Global Corporation.
Cross Border trade & investment
Economic integration between regions and countries, National Competitive Advantage, Direct foreign investment.
Environmental Aspects
Political, Social, Economic, Technological aspects of Competing in Global markets. The Organisational, Country bargaining paradigm.
Competing in the Global Economy
Global Strategy, Competitor and Channel Strategy in Global markets, Entry into foreign markets, mergers, joint ventures, strategic alliances, Effective secondary activities in the Global enterprise.
Contemporary Issues
Terrorism, EU Enlargement, Free Trade associations, Ethics.
International Business
Exchange rate regimes, Deprteciation and appreciation of currencies, trade policies mitigating against exchange rate risk.
Module Content & Assessment
Assessment Breakdown%
Coursework50.00%
End of Module Formal Examination50.00%

Assessments

Coursework
Assessment Type Project % of Total Mark 50
Timing Week 11 Learning Outcomes 1,2,3,4,5,6,7
Assessment Description
Case Study Presentation
End of Module Formal Examination
Assessment Type Formal Exam % of Total Mark 50
Timing End-of-Semester Learning Outcomes 1,2,3,4,5,6,7
Assessment Description
End-of-Semester Final Examination
Reassessment Requirement
Repeat examination
Reassessment of this module will consist of a repeat examination. It is possible that there will also be a requirement to be reassessed in a coursework element.

The University reserves the right to alter the nature and timings of assessment

 

Module Workload

Workload: Full Time
Workload Type Contact Type Workload Description Frequency Average Weekly Learner Workload Hours
Lecture Contact Class based instruction Every Week 3.00 3
Independent & Directed Learning (Non-contact) Non Contact Reading, Research & Case Studies Every Week 4.00 4
Total Hours 7.00
Total Weekly Learner Workload 7.00
Total Weekly Contact Hours 3.00
Workload: Part Time
Workload Type Contact Type Workload Description Frequency Average Weekly Learner Workload Hours
Lecture Contact Direct Contact with Student Every Week 3.00 3
Independent & Directed Learning (Non-contact) Non Contact Reading, research, Case Studies & Work Based Learning Every Week 4.00 4
Total Hours 7.00
Total Weekly Learner Workload 7.00
Total Weekly Contact Hours 3.00
 
Module Resources
Recommended Book Resources
  • Wild & Wild. (2016), International Business The Challenges of Globalisation, 8. all, Pearson, London, [ISBN: 0133973026].
  • David Collis. (2014), International Strategy and Competition, 1. all, Wiley-Blackwell, London, p.256, [ISBN: 9781405139687].
  • Steven Husted, Michael Melvin.. (2013), International economics, 9. all, Boston; Pearson, Boston, [ISBN: 9780321783868].
  • Deresky. (2006), International Management, Fifth. Pearson Prentice Hall, New Jersey, [ISBN: 0-13-196858-0].
Recommended Article/Paper Resources
  • Academic Journals: Harvard Business Review, Sloan Management Review, etc..
  • International Economic Trends.
  • Thundersbird International Business Review.
  • International Business & Trade Resources.
Supplementary Article/Paper Resources
  • Harvard Business Review.
Other Resources
 
Module Delivered in
Programme Code Programme Semester Delivery
CR_BHRMN_9 Master of Arts in Human Resource Management 1 Mandatory
CR_BHRMG_9 Postgraduate Diploma in Arts in Human Resource Management 1 Mandatory