Bachelor of Business in Tourism Management

Faculty of Business and Humanities
Award Class
Awards
BBus
Programme Code CR_FTOUR_7 Mode of Delivery Full Time, Part Time, ACCS No. of Semesters 6
NFQ Level 7 Embedded Award No Programme Credits 180
Next Review Date
Review Type Date
Programmatic Review 01/09/2021
Department TOURISM & HOSPITALITY
Field of Study 8120 - Tourism
 

Programme Outcomes

Upon successful completion of this programme the graduate will be able to demonstrate... :

# PO Domains Programme Learning Outcome
PO1 Knowledge - Breadth develop a comprehensive knowledge of the multi-facted nature of the tourism product and its environment, from both a national and international perspective and apply this knowledge and skill to the operational aspects associated with tourism and travel operations.
PO2 Knowledge - Kind the ability to apply the concepts of business in a proactive manner, with good interpersonal skills, identify and apply task oriented approaches within the tourism environment
PO3 Skill - Range develop strong operative and management skills with particular emphasis on building and developing customer and employee relationships.
PO4 Skill - Selectivity recognise key indicators for success in the travel and tourism industry and develop these practices through reflective and active learning in a working environment.
PO5 Competence - Context have developed a commitment to working with, and implementing high ethical standards, best practice in corporate governance with respect for the community and the environment and a conciousness towards host environments and sustainability.
PO6 Competence - Role students will be encouraged to challenge themselves both academically and creatively in both their work and personal aspirations.
PO7 Competence - Learning to Learn have vision and be inspired to become motivated, eager and confident ambassadors for the tourism industry.
PO8 Competence - Insight have confidence in their management, interpersonal and business skills and have belief in their abilities to move forward in the tourism industry.
 

Semester Schedules

Year 1 / Semester 1

Year 1 Semester 1 Elective Regulation
Students are required to select two electives. One elective must be selected from GE1 - the language module selected may not be the students native language.
Mandatory 
Code Title Module Coordinator Version Credits
CMOD6001 Creativity Innovation&Teamwork MARESE BERMINGHAM 3 5
TOUR6023 Introduction to IT Skills Noel Murray 1 5
TOUR6014 Tourism Geography Noel Murray 4 5
TOUR6003 Tourism Principles & Product Noel Murray 3 5
Group Elective 1 
Code Title Module Coordinator Version Credits
LANG6039 German Language & Culture Katie Power 3 5
LANG6005 Introduction to Spanish Katie Power 6 5
LANG7018 Working with French Katie Power 3 5
Elective 
Code Title Module Coordinator Version Credits
FREE6001 Free Choice Module PAUL GALLAGHER 3 5
TOUR6018 Irish Heritage, Culture & TG Noel Murray 1 5

Year 1 / Semester 2

Year 1 Semester 2 Elective Regulation
Students are required to select two electives. One elective must be selected from GE1 - the language module selected may not be the students native language.
Mandatory 
Code Title Module Coordinator Version Credits
PSYC6001 Behavioural Science Noel Murray 3 5
ECON6004 Economics for Services Noel Murray 5 5
HOSP6013 Management for Hospitality Noel Murray 6 5
TOUR6004 Tourism and Travel Principles Noel Murray 3 5
Group Elective 1 
Code Title Module Coordinator Version Credits
LANG6006 Basic Spanish Katie Power 6 5
LANG6040 Breakthrough German Katie Power 3 5
LANG7019 French Business and Culture Katie Power 5 5
Elective 
Code Title Module Coordinator Version Credits
HOSP6014 Food Service Operations Noel Murray 4 5
FREE6001 Free Choice Module PAUL GALLAGHER 3 5
 

Year 2 / Semester 1

Mandatory 
Code Title Module Coordinator Version Credits
TOUR6021 Airline Studies and GDS Noel Murray 2 5
TOUR6009 Financial Acc for Tour & Hosp Claire OSullivan Rochford 4 5
TOUR6022 Front Office Management Noel Murray 1 5
TOUR6015 Intro to Tourism Marketing Noel Murray 3 5
LEGS6010 Tourism Law Noel Murray 3 5
Elective 
Code Title Module Coordinator Version Credits
LANG7016 Applied French Katie Power 3 5
FREE6001 Free Choice Module PAUL GALLAGHER 3 5
LANG6041 German Language and Society Katie Power 3 5
TOUR6013 Marketing Comm & Brand Mgt Noel Murray 6 5
LANG6029 Spanish Language and Society Katie Power 5 5

Year 2 / Semester 2

Mandatory 
Code Title Module Coordinator Version Credits
TOUR6008 Destination & Experiences Mgmt Noel Murray 3 5
TOUR6017 Intercultural Tourism Studies Noel Murray 1 5
ACCT6024 Management Acc for Tour & Hosp Claire OSullivan Rochford 4 5
STAT6009 Statistics for Tourism David Goulding 2 5
TOUR6016 Tourism Marketing Noel Murray 3 5
Elective 
Code Title Module Coordinator Version Credits
LANG7016 Applied French Katie Power 3 5
FREE6001 Free Choice Module PAUL GALLAGHER 3 5
LANG6038 German for Business Katie Power 3 5
LANG6030 Spanish Language and Culture Katie Power 5 5
TOUR6019 Work Based Learning in Tourism Noel Murray 1 5
 

Year 3 / Semester 1

Mandatory 
Code Title Module Coordinator Version Credits
HOSP7004 Finance for Hosp. and Tourism Claire OSullivan Rochford 4 5
TOUR7002 Human Resource Management Noel Murray 4 5
TOUR7011 Quality and Customer Relations Noel Murray 5 5
TOUR7012 Research Methods Noel Murray 7 5
TOUR7001 Tourism and the Environment Noel Murray 3 5
Elective 
Code Title Module Coordinator Version Credits
TOUR7009 E-Tourism & Digital Marketing Noel Murray 4 5
FREE6001 Free Choice Module PAUL GALLAGHER 3 5
LANG8016 Working and Living in France Katie Power 3 5
LANG7006 Working with German Katie Power 6 5
LANG6033 Working with Spanish Katie Power 6 5

Year 3 / Semester 2

Mandatory 
Code Title Module Coordinator Version Credits
TOUR7003 ER &Managing People in Tourism Noel Murray 3 5
TOUR7013 Tourism Events and Festivals Noel Murray 1 5
TOUR7004 Tourism Industry Learning Noel Murray 3 5
TOUR7005 Tourism Industry Learning P&E Noel Murray 3 5
TOUR7010 Tourism Services Marketing Noel Murray 3 5
Elective 
Code Title Module Coordinator Version Credits
FREE6001 Free Choice Module PAUL GALLAGHER 3 5
LANG7001 French 6 Pio Fenton 2 5
LANG7002 German Business & Culture Katie Power 7 5
LANG7012 Spanish Business and Culture Katie Power 2 5
TOUR7007 Visitor Attractions Management Noel Murray 3 5