Bachelor of Business (Honours)

Faculty of Business and Humanities
Award Class
Awards
BBus (Hons)
Programme Code CR_BBUSS_8 Mode of Delivery Full Time, Part Time, ACCS, Partially Online No. of Semesters 2
NFQ Level 8 Embedded Award No Programme Credits 60
Next Review Date
No dates assigned
Department MANAGEMENT & ENTERPRISE
 

Programme Outcomes

Upon successful completion of this programme the graduate will be able to demonstrate... :

# PO Domains Programme Learning Outcome
PO1 Knowledge - Breadth An in-depth knowledge of a wide variety of industry and business types, with an understanding of the challenges, skills and techniques involved in business and management.
PO2 Knowledge - Kind The competence and the knowledge of best practice business techniques to take a holistic view of business situations in our current global context. Be able to interpret information and subsequently focus on the different components of a problem using appropriate models or techniques.
PO3 Skill - Range An in-depth knowledge of strategy, enterprise, financial management and other appropriate business disciplines to facilitate the analysis and evaluation of business problems.
PO4 Skill - Selectivity An ability to analyse business situations, identify solutions and opportunities while adopting creative thinking. Be able to apply business theory and techniques to plan and direct the future of organisations.
PO5 Competence - Context An understanding of appropriate theories and techniques applicable across a broad range of organisations in order to critically formulate and evaluate relevant options and solutions to business opportunities and problems.
PO6 Competence - Role An ability to contribute positively both autonomously and as a member of a team and to work ethically and professionally with the capacity for innovation and leadership.
PO7 Competence - Learning to Learn An ability to identify and address continuous learning requirements at a personal and professional level in recognition of the transience of applied skills. The graduate will be open to change and will be willing to engage with new developments and practices.
PO8 Competence - Insight The communication skills necessary to articulate their personal motivations and aims with respect to the field of business. The graduate will be confident in their knowledge, skills and potential and seek to interact with others in a way which can promote their own personal or business interests while being mindful of ethical considerations and their moral and legal responsibilities to others.
 

Semester Schedules

Year 1 / Semester 1

Mandatory 
Code Title Module Coordinator Version Credits
MGMT8001 Business Ethics CAROLINE O REILLY 5 5
FINA8003 Financial Management CAROLINE O REILLY 3 5
MGMT8018 Strategy Analysis CAROLINE O REILLY 4 5
Elective 
Code Title Module Coordinator Version Credits
LANG7014 Applied German Katie Power 3 5
LANG7011 Applied Spanish Katie Power 3 5
MRKT8001 Brand Management Katie Power 4 5
MGMT8047 Business Metrics CAROLINE O REILLY 1 5
LEGS8008 Business in the European Union Katie Power 1 5
MRKT7017 Business to Business Marketing Pio Fenton 3 5
ECON8003 Economics International Trade CAROLINE O REILLY 3 5
FREE6001 Free Choice Module PAUL GALLAGHER 3 5
LANG8007 French Business and Media Katie Power 4 5
FINA8005 Investment Analysis Claire OSullivan Rochford 3 5
MGMT8074 Managing Business Change CAROLINE O REILLY 1 5
MGMT8026 New Product Development CAROLINE O REILLY 4 5
MGMT8049 Sustainable Business Katie Power 1 5
MGMT8022 Workforce Diversity CAROLINE O REILLY 3 5

Year 1 / Semester 2

Mandatory 
Code Title Module Coordinator Version Credits
FINA8004 Corporate Finance CAROLINE O REILLY 4 5
MGMT8048 Enterprise and Innovation CAROLINE O REILLY 2 5
MGMT8019 Strategy Selection CAROLINE O REILLY 4 5
Elective 
Code Title Module Coordinator Version Credits
LANG7015 Applied German Studies Katie Power 3 5
LANG7013 Applied Spanish Studies Katie Power 2 5
FINA8009 Banking & Financial Markets CAROLINE O REILLY 3 5
MRKT8002 Fashion Marketing Katie Power 5 5
FREE6001 Free Choice Module PAUL GALLAGHER 3 5
LANG8008 French Business and Arts Katie Power 4 5
ECON8005 Global Financial Economics CAROLINE O REILLY 2 5
MGMT8015 IS Strategy and Planning CAROLINE O REILLY 4 5
MGMT8011 International HRM CAROLINE O REILLY 5 5
FINA8006 Investment Management Claire OSullivan Rochford 3 5
MGMT8028 New Product Launch CAROLINE O REILLY 5 5
MGMT7024 Public Relations Breda O Dwyer 4 5
MRKT8019 Sales Strategy Management Katie Power 1 5
MRKT8004 Social Marketing Katie Power 5 5
SPRT8001 Sports Marketing Cian O'Neill 4 5
MGMT8013 The European Single Market Katie Power 4 5